Frank Iwema is the owner of Residenz, the smallest boutique hotel in The Hague with a focus on maximum guest satisfaction for 15 years. He founded FranklyView based on his experience as a hotel owner and marketing professional. This software tool helps hotels increase customer satisfaction, improve their online reputation and generate more pre-stay sales. Since 2020 Frank has been teaching the course Investigating Customer Service at the Kronenburgh College in The Hague.