A Hotel is Full-On Theatre

"A hotel is no longer just about providing a good bed and a warm shower," as stated by our Event Manager, Mieke Berkers.

"The level of quality and luxury are increasingly more often found within the details. How do the bed sheets feel, what does the hotel room smell like, do the hotel lighting, and background music change accordingly throughout the day, what flavours are experienced during breakfast, and how well is the hotel room designed? A hotel is a full-on theatre, all the different facets together determine the level of quality and luxury of a hotel and amplify the hotel concept. Guests are getting more demands and hoteliers aim to lead the way. Hotels are becoming meeting places where like-minded people live, work, and relax."

Watch as we explore the following hospitality trends...

Trend 1 - Sensory Stimulation

Trend 2 - Ultimate Escape

Trend 3 - Plant Forward

Trend 4 - Design Domination

Trend 5 - Adaptive Reuse

Trend 6 - Cultural Hub

Trend 7 - Experiential Retail

Trend 8 - Hybrid Hospitality

Trend 9 - Local Luxury

Trend 10 - Personalisation

All these trends (and more) will be explored further at Independent Hotel Show Amsterdam from 14-15 March 2023, where you can listen to leading industry experts discuss these trending topics and find the inspiring suppliers to help you bring these trends to life!

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